Flip Video, We Hardly Knew Ya

Cisco plans to shut its Flip video-cam business

Remember back in the old days when we had to carry a pocket camera to take pictures, a voice recorder to record memos, a Palm Pilot to remember appointments and names, an iPod to listen to music and a Flip video to tape special moments? Well, thanks to the iPhone, and other smart-phones, you can cross yet another pocket-stuffer off that list.  The Flip video i s going the way of the dinosaur (and Palm Pilot).  I remember when my wife bought me a Palm Pilot just a few years ago, thinking it was pretty sweet but it would REALLY be cool if there was a phone that could hold names, addresses and dates. Now the phones can do so much more than just that.  What’s next?

SAN JOSE, Calif. – Cisco Systems Inc. is exiting parts of its consumer businesses, with plans to shut its Flip video camera business.

The announcement by the world’s biggest maker of computer-networking gear on Tuesday comes just a week after CEO John Chambers sent a memo to employees vowing to take “bold steps” to narrow the company’s focus.

Cisco, which is facing stronger competition from rivals in its core business, said it will realign its remaining consumer business to support four of its five key priorities — core routing, switching and services; collaboration; architectures and video.

The San Jose, Calif., company anticipates its consumer business shakeup will result in the loss of 550 jobs and restructuring charges of no more than $300 million in its fiscal third and fourth quarters.


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